recent work



glossier ultralip campaign (new launch)


launch campaign video graphics design



instagram stories design, describing each shade


PR seeding kit design and production



paid social design (pinterest, google network, snapchat, reddit, twitter)



e-comm art direction of swatches and product



glossier boy brow re-activation / 2020 brand campaign


campaign video graphics design



landing page design



PR seeding postcard design



times square digital billboard and motion graphics design



before and after animation design for paid/organic social


paid social design (pinterest, google network, snapchat, reddit, twitter)



glossier in-house content studio (content hub)


storyboarding, editing, and video graphic design






glossier retail art direction


curation and production of in-store imagery, wayfinding and signage design







glossier instagram filters


design and programming using spark AR. garnered over 200,000+ impressions.







bobbi brown brand campaign 2021 concept work


design and art direction for ooh portion of the global brand campaign featuring a mix of ugc-shot product photography and black-and-white editorial shots shots focusing on the elements of the brand: the woman, the city and artistry












Copyright Cecilia Salama 2023